Turn Leads into Deals.

Faster, Smarter, and Effortlessly

Built by property managers for property managers.
Flexible and efficient marketing system that generates leads, books calls, and follows-up
All while boosting conversions by 500% on auto-pilot.

About DM4PM

Effortless Marketing Built for Property Managers. Our ScoreBig Marketing System was created by property managers, for property managers.
It’s the ultimate solution to streamline your sales and marketing efforts while delivering measurable results.
  • Flexible Solutions: Tailored tools to fit your specific needs.
  • Comprehensive System: Manage leads, automate campaigns, and close deals with ease.
  • Expert Resources: Gain access to a content library packed with videos, social media templates, and courses.

Key Features

Transformative Tools for Property Managers

ScoreBig CRM

Streamline and automate your workflow, effortlessly managing leads and closing more deals.

Growth Engine Campaigns

Automated follow-ups that keep your leads warm and ready to close.

Cold Email Lead Gen

A reliable, cost-effective way to connect with rental owners, agents, and HOA boards.

Google Ads

Targeted Google Ads campaigns that put your business in front of property owners and investors, ready to grow.
scorebig crm features

Marketing Videos

Monthly custom videos designed to educate, sell, and elevate your brand.
 

Social Media Content

Enhance your online presence with polished, engaging content—done for you.

Get Reviews Campaign

Simplify reputation management and grow your reviews effortlessly.

Yelp Ads & Profile Management

Optimized Yelp ads, profile management, and a proprietary autoresponder for 10-minute response times—designed to attract more property owners.
Video Overview

Watch a demo video of ScoreBig

Prefer to book a live demo?

benefits

Benefits

Why Property Managers Choose DM4PM
  • Save Time: Automate manual marketing tasks and focus on growth.
  • Stay Top-of-Mind: Use innovative tools like video newsletters and direct mail to stay connected with prospects and clients.
  • Build Your Brand: Enhance your reputation with professional videos and social media content.
  • Increase Conversions: Turn leads into deals with proven tools and strategies.

Integrations

Seamless Compatibility with Your Tools DM4PM integrates with leading platforms to simplify your workflow.
RHB Property Management

  Doors

$350k+ Revenue
Ron Byrd
Owner of RHB PM
Ron Byrd
PMI Redwood City
Thanks to DM4PM, we've gained invaluable insights into sales and marketing, leading to a steady increase in leads and conversions. Their tailored approach has been a game-changer for our business.
Neal Fineman Property Management

%  Growth

$216k+ Revenue
Neal Fineman
Owner of NFPM
APG Properties
Score Big’s automation transformed how we handle follow-ups and client relationships. It’s freed up my time to focus on growing the business while improving retention and lead conversion.

Dozens of businesses have
already experienced
transformative results.

Shane Roach
Scott Colette
Harbor Property Management

  Doors

From 120
Scott Colette
Owner of Harbor PM
Patty Young
Partnering with DM4PM has been a game-changer. Their systems, support, and attention to detail helped us streamline operations and boosted growth—transforming how we handle leads, communications, and overall organization.
Rovira Property Management

  Doors

And 7 Clients In 30 Days
Carlos Rovira
Owner of Rovira PM

Frequently Asked Questions

Find quick answers to common queries about our services, features, and more below.

DM4PM (Digital Marketing for Property Management) offers a complete marketing and automation system designed specifically for property managers. We call it ScoreBig Marketing System. It helps generate more leads, automate follow-ups, improve online reputation, and streamline communication with prospects—all with minimal manual effort.

Our ScoreBig CRM is built specifically for property managers. Unlike other CRMs, it:

  • Includes pre-built campaigns for cold outreach, lead nurture, and review generation.
  • Automates emails, texts, and calls based on lead behavior.
  • Provides integrated tracking (Google, Yelp, calls, email, and more).

No, we don’t have direct integrations with Appfolio or other property management software. However, we offer a powerful and robust API that can connect to any system you need. We’re happy to assist with the integration, or you can work with your own developer to get it set up.

The ScoreBig Marketing System is both a software and a service. It provides powerful software to manage and automate your sales and marketing, combined with hands-on support from our team to customize the system to your needs. You get a fully operational platform with CRM, marketing campaigns, videos, and dedicated assistance to help you grow your property management business.

It typically takes 2-4 weeks to get your ScoreBig Marketing System fully set up, operational, and your team trained. Once live, you can start seeing results within a few weeks, as the system begins automating your lead generation, nurturing, and follow-up processes. While timelines vary, many clients notice improved lead flow and engagement shortly after going live.

Core – $297/mo + $1,500 setup

  • Lead nurture & automation system
  • Full access to ScoreBig CRM
  • Includes 1 add-on of your choice

Pro – $497/mo + $2,500 setup

  • Everything in Core
  • Includes 2 add-ons of your choice
  • CRM-integrated review system
  • Custom marketing videos

Premium – $1,497/mo + $5,000 setup

  • Everything in Pro
  • Includes all add-ons (full lead gen, outbound email, AI, social media, and more)
  • Maximum automation & multi-channel marketing

Why We Structured It This Way:

We designed DM4PM to be scalable & flexible—so you only pay for what you need. Start with Core and upgrade as you grow, or go all-in with Premium for a full-stack marketing engine.

Powerful Add-Ons ($297 each):

  • PM Growth Engine (automated lead nurture & follow-ups)
  • Cold Email Lead Generation
  • Monthly Video Content
  • Review Management
  • Social Media Management
  • Video Newsletters
  • Google Ads & Yelp Ads Management (ad spend not included)
  • Voice AI (automated call handling) (coming soon)
  • Direct Mail Postcards (coming soon)

Need help choosing the right package? Let’s chat!

Our system supports a wide variety of campaigns designed to help you generate leads, nurture relationships, and drive sales. Some of the key campaigns we offer include:

  • Lead Nurture Campaigns

  • Appointment Scheduling

  • Owner Referral Programs

  • Realtor Referral Programs

  • Acquisitions Campaigns

  • Absentee Owner Outreach Campaigns

  • Follow-Up Campaigns

  • Reactivation Campaigns

And much more—any type of campaign you can think of, we can likely build for you! The goal is to create as much outbound activity and automated communication as possible, generating a steady flow of inbound activity and pipeline opportunities for you to close more deals.

Our service helps identify smaller property management companies that may be open to acquisition. We use targeted campaigns to reach property owners and operators, offering them the opportunity to explore acquisition or partnership options. This campaign leverages cold outreach, database analysis, and lead nurturing to generate interest from prospective companies.

Success rates vary depending on factors like location, data quality, and market conditions. However, our approach consistently fills your pipeline with opportunities by targeting rental property owners who are actively seeking management services, alongside other campaigns like PM acquisitions, owner referrals, and realtor referrals. The key to success is generating meaningful conversations with property owners, investors, and realtors. When the right data and tools are in place, you can expect to engage with prospects who are interested in your property management services, helping you move the needle on your business goals.

Results typically start to show within 30-60 days as we set up systems, integrate data, and optimize your campaigns. However, for the most accurate picture of success, we recommend a 90-day timeframe. During this period, you'll begin to identify qualified property owners and prospects, and build momentum toward your business goals. As the system progresses, the number of engaged prospects and opportunities continues to grow, resulting in steady improvements over time.

The total investment depends on the package and add-ons you choose. For a six-month period, your costs will typically include setup fees, monthly subscription fees, and any additional services such as cold email outreach, PM Growth Engine, or local SEO. Additionally, expenses like purchasing contact lists or ad spend for specific campaigns may need to be factored into your budget, depending on which add-ons you select. For a detailed breakdown of costs, visit our pricing page here.

Yes, we’ve helped numerous property management companies scale their operations through targeted outreach and lead generation strategies. You can browse some of our success stories and client testimonials here.